Hi, I’m Kait. I launched my own boutique Poppy Jane in 2017 and still run the storefront and online shop, which means everything I build is tested in real retail life—not just on a mood board. I help boutique owners pair style + strategy: brand styling, Shopify sites, audits, Klaviyo/SMS setup, and launch plans that take shoppers from scroll → cart → checkout.

When we work together, you’re not just hiring a designer—you’re gaining a teammate. We co-create the strategy, design, copy, and launch plan so the final result feels like you and performs like your best seller.

MORE ABOUT ME + HOW I CAN HELP

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Boutique Coaching + Consulting

Whether you’re launching a boutique or ready to scale, I help turn your vision into action—refining your website and social presence and setting clear, measurable goals. Choose a focused one-time strategy session or personalized 1:1 coaching for long-term growth.

Website Design

Your website should be a conversion engine. I design or redesign Shopify sites with a conversion-first approach—clean visuals, clear paths to purchase, and strategy tailored to your boutique (or similar type of business)—so it’s not just beautiful, it’s styled to sell.

Social Media Strategy

Consistency matters, but the right content matters more. I help you plan, create, and measure social posts that grow your audience and convert.